Binary Oppositions can reveal how innocent seeming language might be but working in subtle way. The meaning we give is cuturally constructed not inherited from itself, for example 'hero' and 'coward' rely on eachother to help provide a core meaning for one another.
We watched the opening clip to the films signs and had to group things we saw into; Iconic, Symbolic and Indextical signs.
Ionic Sign, this is where the signifier resembles the signified, for example Mel Gibson was used because it he recognised usually in action films. Also there was a farm house which normally signifies safety.
Indextical Sign, signs where the signifier is caused by the signified. For example the dark eery music may be foreshadowing the danger to come.
Symbolic Sign, are arbitrary signs, where the relation between signifier and signified is purely conventional and culturally specific. For example the dog barking sumbolises danger.
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